PADI Member Benefit not available to all Instructors yet paid for by all Instructors

I thought PADI stood for Professional Association of Dive Instructors.
Today I received an email stating my PADI Professional Renewal is coming due. Let me take a step back a few years. While attending one of the PADI seminars at DEMA in Orlando, 2008 I had the opportunity to ask the PADI Panel this question. Why are Electronic PIC submission only available to IRRAs and not to ALL Instructors?
PIC stands for Personal Information Card, PIC and IRRA Stands for International Resorts and Retailers Association. Please understand that the PIC is required by ALL instructors when submitting for certification of their students. Its a fundamental need of all qualifying students. Why limit electronic submission of PICS to just IRRAs?
A year and a half later, PADI announces PIC is available online to ALL Instructors.
Now, a few years ago, PADI introduced eLearning. Again, when a student subscribes to an online course, they must choose a PADI retailer in …

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